WHAT INFORMATION DO WE GATHER ABOUT YOU?
The information we gather falls into two categories: 1) Personally identifiable information, which includes personal information you voluntarily supply when you subscribe, order, complete a survey, register for an online discussion, enter a contest or provide your e-mail address and 2) Non-personally identifiable information, which includes tracking information collected as you navigate through our sites.
PERSONALLY IDENTIFIABLE INFORMATION
Registration for our Website
Anyone can view our sites, but a free registration process is required to access the full range of information and services offered across our different sites. Enzyme Media, Inc. (“Enzyme”) requires that you supply certain personally identifiable information, including a unique e-mail address and demographic information (zip code, age, sex, household income (optional), and job industry and job title) to register. By using www.enzymepdx.com (“EnzymePDX.com”), you are agreeing to our Terms of Service.
Paid Products and Services
While the majority of our website is free, we may charge fees for select premium content, products and services. To enable the purchase of these and other products and services, we collect and store billing and credit card information. This information will be shared only with third parties who perform tasks required to complete the purchase transaction. Examples of this include fulfilling orders and processing credit card payments.
Contests, Sweepstakes and Special Offers
On occasion, Enzyme collects personal information from readers in connection with optional sweepstakes, contests or special offers. If this information is to be shared with a third party, we will notify you at the time of collection. If you do not want any personal information shared, you may always decline to participate in the sweepstakes, contest or special offer.
Reader Surveys, Reader Panels and Market Research
Enzyme may collect personal information from readers in connection with voluntary surveys. Data may be collected on our website, on the phone or through the mail. The information you provide in answer to optional survey questions may be shared, but only in the aggregate, with advertisers and partners unless we notify you otherwise at the time of collection.
Non-personally Identifiable Information
In addition to personally identifiable information, we also collect certain non-personally identifiable information through technology and tools, including cookies, web beacons and log data. We aggregate and analyze this information in order to learn more about how our website is used.
Cookies from Us
As is standard practice on our website, we use “cookies” and other technologies to recognize you and provide personalization, as well as to help us understand where our visitors are going and how much time they spend there. You will not be able to access certain areas of our website if your computer does not accept cookies from us.
Cookies from Advertisers
Some advertisements on EnzymePDX.com are generated by third-party advertising companies. In the course of presenting these advertisements, these advertisers may place or recognize a unique cookie on your browser in order to collect certain non-personally identifiable information about your visits to our website and other websites.
We do not have access to, nor control over, advertisers’ cookies or how they may be used. We, our partners and/or our advertisers may use third parties to serve or present the ads that appear on our sites and to conduct research about the advertisements. Visitors should consult the other sites’ privacy notices as we have no control over information that is submitted to, or collected by, these third parties.
Enzyme Media sites covered by this privacy statement sometimes may offer content (e.g., contests, sweepstakes, or promotions) that is sponsored by or co-branded with identified third parties. By virtue of these relationships, the third parties may obtain personally identifiable information that visitors voluntarily submit to participate in the site activity. We have no control over these third parties’ use of this information. The site will notify you at the time of requesting personally identifiable information if these third parties will obtain such information.
We also use the services of reputable third parties to provide us with data collection, reporting and ad response measurement, as well as to assist with delivery of relevant marketing messages and advertisements. These third parties may view, edit or set their own cookies. We, our third party service providers, advertisers and/or partners may also place web beacons for these third parties. The use of these technologies by these third parties is subject to their own privacy policies and is not covered by this privacy statement.
Your access to our Website will not be affected if you do not accept cookies utilized by third parties.
We reserve the right to change the vendors who provide us with usage data.
Clear Gifs (Web Beacons)
Advertisers on EnzymePDX.com may elect to use third party advertising companies to present ads on our website, and in these instances may use a software technology called clear gifs (a.k.a. Web Beacons/action tags/pixel tags), alone or in conjunction with cookies, to better manage their advertising on our site. Clear gifs are tiny graphics with a unique identifier, similar in function to cookies. Clear gifs may alert the advertiser’s server about the online movements of web users. For instance, advertisers may place a clear gif allowing them to recognize an existing cookie on your browser if from the same service. The main difference between cookies and clear gifs is that clear gifs are invisible on the page and are much smaller, about the size of the period at the end of this sentence. Please keep in mind that we do not have access to any information collected by these clear gifs nor any additional related information. The Enzyme site also transmits non-personally identifiable website usage information about visitors to the servers of a reputable third party for the purpose of targeting our Internet banner advertisements on other sites. To do this, we use Web Beacons in conjunction with cookies provided by our third-party ad server on this site.
Enzyme logs Internet Protocol (IP) addresses, or the location of your computer on the Internet, for systems administration and troubleshooting purposes. We use this information in an aggregate fashion to track access to our website.
WHAT DO WE DO WITH THE INFORMATION WE GATHER ABOUT YOU?
Enzyme may perform statistical, demographic and marketing analyses of users, and their subscribing and purchasing patterns, for product development purposes and to generally inform advertisers about the nature of our subscriber base. We also use such information to allow advertising to be targeted, in aggregate, to the users for whom such advertising is most pertinent.
Products and Services from Enzyme
From time to time, we may provide you with information and offers about other products and services offered by Enzyme, including subscriptions and other premium products and services. This information will be shared only internally. If you do not wish to receive such information and offers, you may opt-out.
We may use demographic and preference information to allow advertising on our website to be targeted, in aggregate, to the users for whom they are most pertinent. This means users see advertising that is most likely to interest them, and advertisers send their messages to people who are most likely to be receptive, improving both the viewer’s experience and the effectiveness of the ads. We will disclose information to third parties only in aggregate form.
User Generated Content (Including Comments, Reader Reviews, etc.)
We offer opportunities for you to engage in public activities on EnzymePDX.com, including submitting comments, recommendations, reader reviews and ratings in a number of areas throughout the website. Any information you disclose in your submissions, along with your screen name or ID, or any image or photo, becomes public and may be used by Enzyme for online and offline promotional or commercial uses in any and all media. If you choose to engage in public activities on the site, you should be aware that any personally identifiable information you submit there can be read, collected, or used by other users of these areas, and could be used to send you unsolicited messages. We are not responsible for the personally identifiable information you choose to submit in these forums. For more information, see the Comments FAQ and read the User Generated Content section of the Terms of Service.
If you choose to receive them, Enzyme will periodically send you e-mail newsletters or promotional e-mail about services offered by Enzyme and its advertisers. For details about Enzyme e-mails, please see the next section, “What Is Our E-mail Policy?”
WHAT IS OUR E-MAIL POLICY?
Enzyme complies fully with the federal CAN-SPAM Act of 2003. We will not share, sell, rent, swap or authorize any third party to use your e-mail address without your permission. If you feel you have received an e-mail from us in error, please contact firstname.lastname@example.org
Promotional E-mail: If you choose to receive them, Enzyme may periodically e-mail you messages about products and services that we think may be of interest to you. You can choose not to receive messages in the future by either (1) following the “unsubscribe” instructions found near the bottom of each e-mail, or (2) you can opt-out.
From time to time, Enzyme may obtain e-mail addresses from third-party sources to be used for promotional e-mails. You can choose not to receive messages in the future by either (1) following the “unsubscribe” instructions found near the bottom of each e-mail, or (2) you can opt-out.
Survey E-mail: We may send you e-mail inviting you to participate in user surveys, asking for feedback on EnzymePDX.com and existing or prospective products and services, as well as information to better understand our users. User surveys greatly help us to improve our website, and any information we obtain in such surveys will not be shared with third parties, except in aggregate form.
HTML E-mail: When you sign up to receive e-mail from us, you can select either plain text or HTML (with images) format. If you select the HTML format, we may place a one-pixel gif to determine whether or not readers viewed the e-mail. This process does not leave any information on your computer, nor does it collect information from your computer. Enzyme may share this data with others in aggregate only.
E-mails From You: If you send us e-mails, you should be aware that information disclosed in e-mails may not be secure or encrypted and thus may be available to others. We suggest that you exercise caution when deciding to disclose any personal or confidential information in e-mails. We will use your e-mail address to respond directly to your questions or comments.
E-mail This Article Feature: EnzymePDX.com readers may use this feature to e-mail links to articles (or other content such as slideshows). The e-mail addresses that you supply to this service are saved for your convenience for future articles you may wish to e-mail; these addresses are not used for any other purpose, and will not be shared with any third parties.
WITH WHOM DO WE SHARE THE INFORMATION THAT WE GATHER?
If you have registered with our site, Enzyme will not sell, rent, swap or authorize any third party to use your e-mail address or any information that personally identifies you without your permission. We do, however, share information about our audience in aggregate form.
We contract with other companies to provide services on our behalf, including credit-card and billing processing, shipping, e-mail distribution, list processing and analytics or promotions management. We provide these companies only with the information they need to perform their services. These service providers are restricted from using this data in any way other than to provide services for Enzyme, and they may not share or resell this data.
We reserve the right to disclose your opt-out information to third parties so they can suppress your name from future solicitations, in accordance with applicable laws. We may occasionally release personal information as required by law, for example, to comply with a court order or subpoena. (For more information, see the “Compliance with legal process” section of this policy.)
HOW DO I CHANGE OR UPDATE MY PERSONAL INFORMATION?
Manage your EnzymePDX.com account at your Profile Page: You may review and update your EnzymePDX.com account information and access your transaction history in the Profile Page.
There are a number of things you can do in the Profile Page to ensure your personal information is accurate and up to date. For one, you can update the information you provided during the free registration process. To gain access to the areas of the Profile Page containing personal information, you will be asked to re-enter your password. If you do not remember your password, you can reset your password here. If you need further assistance, please contact Customer Service at email@example.com.
To sign up for our e-mail newsletters and manage your delivery options, click the link at the bottom of any of our email newsletters to change your subscription settings.
HOW DO I OPT-OUT FROM RECEIVING PROMOTIONAL OFFERS?
If, at any time, you prefer not to receive e-mail marketing information from us, simply follow the unsubscribe options at the bottom of each e-mail.
If you experience difficulty with the unsubscribe process, feel free to contact us at firstname.lastname@example.org and provide your e-mail address along with the name of the newsletter from which you would like to unsubscribe.
IS MY INFORMATION PROTECTED?
Data Security To prevent unauthorized access, maintain data accuracy and ensure the appropriate use of information, we have put in place physical, electronic and managerial procedures to protect the information we collect online. When you enter sensitive information (such as a credit card number) on our order forms, we encrypt that information using secure socket layer technology (SSL).
OTHER INFORMATION: Compliance with Legal Process
We may disclose personal information if we are required to do so by law or if we in good faith believe that such action is necessary to (1) comply with the law or with legal process; (2) protect and defend our rights and property; (3) protect against misuse or unauthorized use of our website; or (4) protect the personal safety or property of our users or the public (among other things, this means that if you provide false information or attempt to pose as someone else, information about you may be disclosed as part of any investigation into your actions).
OTHER INFORMATION: Children’s Guidelines
COPPA Compliance: Enzyme does not knowingly collect or store any personal information, even in aggregate, about children under the age of 13.
OTHER INFORMATION: Changes to This Policy